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01.30.2008 - January 2008 iTravelInsured - Newsletter (Back to News)

Welcome to the 2nd issue of the iTravelInsured^®(iTI^®) newsletter

2008 promises to be a wild, interesting year. We have a presidential election, a wildly fluctuating stock market, the ongoing Iraq conflict and surging oil prices. This means opportunity for those ready to meet challenges head-on. "Challenge" is what makes America great. To win a challenge requires hard work and perseverance. Since we have a lot of hard work ahead of us, I predict that Americans are going to need a vacation now, as much as they ever did. Go get your share of that business!

Quote For the Month:

"There is no failure except in no longer trying. There is no defeat except from within, no really insurmountable barrier save our own inherent weakness of purpose."

- Frank McKinney

Monthly Marketing Question

As a travel agent, you work hard to get people into your store and it's a direct result of your advertising, marketing and networking efforts.

Your first objective is to convert this person into a customer by selling them a trip. But why stop there? A good salesperson will "accessorize" that purchase.You experience accessorizing in your every day life. Think back to some of your recent purchases:

New automobile: Did your salesperson offer you cruise control, a six CD player, air conditioning, leather interior, or a moon roof for an extra fee?
New home: Did your builder offer upgraded flooring, kitchen appliances, landscaping, fireplace, or brick exterior at extra cost?
New clothes: Did your salesperson suggest shoes, pocketbook, scarf, jacket, or a sweater to go along with an article of clothing you just purchased?
Beauty salon/spa: When you got your hair done, were you also offered a manicure, pedicure or hair care products?

A successful travel agent will include the word "accessorize" as a part of their sales routine. Not only will accessories enhance the customer's travel experience, you will increase your income.

The travel industry has a wide variety of accessories that could be considered along with every leisure trip purchase.

Travel insurance: This product not only helps protect your customer's vacation investment, it also pays out the highest compensation percentages of any travel product.
Pre/Post hotel stay: Help your clients relax by getting them to their destination early so they don't have to worry about travel delays caused by bad weather, mechanical problems or other factors.
Limousine services: Parking fees and gas prices are sky high. This accessory can save both money and time and allows your customer to be dropped off at the front door rather than in some far away parking lot.
Shore excursions, sight seeing day trips, and event tickets enhance your customer's travel by providing variety.

"Accessorizing" enhances your client's travel experience and your bottom line.

Spotlight

Bob Terzick, Southeast Regional Sales Manager, is our newest addition to iTravelInsured. He was born in New York City and has lived in Los Angeles, Dallas and Houston. Bob will work from Fort Lauderdale, Florida, where he has lived for the past 15 years. His hobbies include theater, gardening and traveling. He has also visited over 55 countries.

Some of you may know Bob from his past association with Maupintour or when has was the National Accounts Manager for Norwegian Cruise Line. Bob has also worked in the airline industry with Korean, Garuda Indonesian and Saudia Airlines. Visit "Contact iTI" on our website, www.itravelinsured.com for Bob's contact information and photo.